Stories from the history and science of cosmetics, skin-care and early Beauty Culture.
In 1938, Princess Pat introduced a new liquid lip make-up called Liquid Liptone. It was advertised as a liquid lipstick even though the idea of a liquid lipSTICK does not really make sense.
Gala of London started out as a lipstick for the British version of Outdoor Girl, a cosmetic range established in America in 1928.
Glazo started out as a liquid nail polish but evolved into a complete manicure range. Its creation is sometimes incorrectly credited to Edna Grace Albert who is better known for Odorono, an antiperspirant invented by her father.
Not to be confused with the Du Barry range from Richard Hudnut, this British company began operations in Hove, England in 1916.
The Institut de Beauté Klytia was founded by Marie Valentin Le Brun at 26 Place Vendôme, Paris.
After Marie-Elise Valentin Le Brun died in 1930, her place was taken by her daughter, Henriette Valentin Font.
As the decades progressed Klytia got deeper into trouble. Like other old established brands it had difficulty in attracting new, younger clients.
Helena Rubinstein: Beauty for You (c.1946)
Books, journals, websites and other sources that I use.
I am based in Perth, Western Australia. You can contact me by Email or use Twitter/X for notifications of new stories and updates to the Booklets Project.
I am always happy to hear from others interested in this area. Thanks to everyone who has already been in touch.